Cookie Policy

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They help websites remember information about your visit, which can make it easier to visit the site again and make the site more useful to you.

Cookies can be categorized as:

• Session Cookies: Temporary cookies that are deleted when you close your browser
• Persistent Cookies: Remain on your device for a set period or until you delete them
• First-Party Cookies: Set by the website you're visiting
• Third-Party Cookies: Set by external services on our website

2. How We Use Cookies

We use cookies for the following purposes:

• Essential Cookies: Required for the website to function properly
• Analytics Cookies: To understand how visitors interact with our website
• Marketing Cookies: To deliver relevant advertisements and track marketing campaigns
• Functional Cookies: To enhance functionality and personalize your experience

2. Essential Cookies

These cookies are necessary for our website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services.

3. Google Analytics Cookies

We use Google Analytics to collect information about how visitors use our website. This helps us improve our website and services.

Data Processing: Google Analytics processes data in accordance with Google's privacy policy. You can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

4. Google Tag Manager Cookies

Google Tag Manager helps us manage various tracking and marketing tags on our website.

5. Facebook Pixel Cookies

We use Facebook Pixel to measure the effectiveness of our advertising campaigns and show relevant ads to potential customers.

Privacy Controls: You can control Facebook's advertising preferences through Facebook's ad settings.

6. Zoho CRM and Zoho Sales IQ Cookies

We use Zoho CRM for customer relationship management and Zoho Sales IQ for live chat support.

7. Third-Party Cookies

Our website may include content from third-party services that set their own cookies. These include:

• Social Media Platforms: Facebook, Instagram, YouTube sharing buttons
• Video Hosting: YouTube embedded videos
• Maps: Google Maps for office location

We are not responsible for the privacy practices of these third-party services.

8. Managing Your Cookie Preferences

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner where you can:

• Accept all cookies
• Reject non-essential cookies
• Customize your cookie preferences

Browser Settings

You can control cookies through your browser settings:

• Chrome: Settings > Privacy and security > Cookies and other site data
• Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Cookies and website data
• Edge: Settings > Privacy and services > Cookies

Cookie Categories You Can Control

• Analytics Cookies: Help us understand how our website is used
• Marketing Cookies: Used to show you relevant advertisements
• Functional Cookies: Enhance your website experience

Note: Blocking or deleting cookies may affect your website experience and some features may not work properly.

9. Your Rights Regarding Cookies

Under applicable data protection laws, you have the right to:

• Information: Know what cookies are being used and why
• Consent: Choose which cookies you want to accept
• Withdraw Consent: Change your cookie preferences at any time
• Object: Object to certain types of cookies
• Access: Request information about data collected via cookies

10. Cookie Duration and Renewal

Different cookies have different lifespans:

• Session Cookies: Deleted when you close your browser
• Persistent Cookies: Remain for a specific period (from hours to years)
• Authentication Cookies: Typically last for the duration of your session
• Tracking Cookies: Usually last between 30 days to 2 years

Some cookies may be renewed each time you visit our website.

11. International Data Transfers

Some third-party services we use may process your data outside of India. These services include:

• Google (USA)
• Meta/Facebook (USA/Ireland)
• Zoho (India/USA)

These providers generally use contractual and technical safeguards for cross-border transfers, such as standard contractual clauses and comparable protection commitments, in line with applicable law.

12. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our use of cookies or applicable laws. We will notify you of any significant changes by:

• Posting the updated policy on our website
• Updating the "Last Updated" date
• Displaying a notice on our website

Your continued use of our website after such changes constitutes acceptance of the updated policy.

13. Contact Information

If you have questions about this Cookie Policy or our use of cookies, please contact us: